Media kit : Advertising options on the findasensor web pages.

On this page
1. What is FindaSensor.com? (and what is sowacs.com?)
2. Who uses this site (demographics)
3. Site Statistics
4. Advertising Options
5. Rates
6. How do I start advertising?
7. Terms, Conditions and Notes

What is FindaSensor.com?

FindaSensor.com provides real information on how to measure almost anything you care to mention..

Organised by functional category, the site presents the types of sensors that are available to measure a particular variable.

In each category the user is led to specific examples of available equipment, which in turn links to the supplier's listing of that sensor and links to their site.

Suppliers are free to add and edit information on the products they supply, including a company listing and one sample product photograph in as many subcategories as applicable.

This site grew as an extension of the well-established www.sowacs.com website (1995) and email discussion group, to provide the same sort of real information and impartial broad-view that only an independant, world-wide site can give.

Who uses the site? (demographics)

• Users of measurement technology, and potential customers researching measurement solutions and suppliers of this type of equipment such as:

  Agricultural, horticultural, meteorological, foresty, food processing and process control technical purchasers.

  Irrigation consultants and contractors.

  Home and Office,

  Hobbyists

  Scientific Researchers

• Coverage is world-wide, but the site's ability to filter supplier listings by country further targets this niche market.

• The site directs potential on-line and offline shoppers to your site, where you want them.

• Your prominent listing on findasensor establishes your dominant position in the international market place.

Site Statistics

The growth in page impressions is increasing steadily..
note the sharp increase with the site's improvements as at June 2005...

Since its release in 2002, stats have been collected, but more importantly, the number of "exits" for each hyperlink to suppliers' sites are logged. This means that the effectiveness of all supplier listings links is continually being measured.
(See this sample of your site statistics).
Register free to see your statistics here to be eligible for this.

The smaller parent site sowacs.com indicates the potential rates of growth for findasensor.com (sowacs stats)

Advertising Options

Free listings

Suppliers are encouraged to add their company information and a sample product listing in as many subcategories as they have products.

Front Page Advertising

Front Page Advertising has been sold for the current year, but will be up for tender again in March 2003.

Standard Advertising

By taking an advertising option below, advertisers ensure a preferential supplier listing and preferential product photo listing, above standard listings.

Banner Options

Choose one or both banner types, on one or more pages
Banner Logo 468X60 pixels
Only one banner per page is available.

Side-bar logo 120x50 pixels
and multiples of 50 high
Side bar logos are placed in order of date, first in at the top of the column. Maintaining an unbroken advertising term maintains the position.

The graphic illustrates the position of the banner logos (A), the side-bar logos in three sizes (B, C and D)

Rates

A fixed cost agreed up front means no unknowm "CPM" suprises.

Based on an annual time period.

Discount for multiple items - as per the table below.

Discount for larger sidebars (on a sliding scale).

Banner Logos

US$ per annum single page on two pages each additional 250 400 100 Side-bar Logos height in US$ per annum pixels single page on two pages each additional 50 125 200 50 100 200 300 75 200 350 500 95 300 500 700 125 400 600 850 150 500 650 950 190 Illustrative sizes ^ 50 pixels $125^ ^ 100 pixels $150^ and so on How do I start advertising? Contact me directly using the contact form, or During the Registration process, there is the opportunity to upload a banner or banners for each page that you would like advertising to appear in. I will be notified automatically, and will make contact with you. Terms, Conditions and Notes Banner filesize restrictions: please limit animations to a minimum, and file sizes to 15 to 30kb. Change banners at your request, up to a maximum of monthly (or you can do this directly by logging in to your suppliers area). Payment in advance once your banners appear to your satisfaction. At the completion of a term of the paid period, if a further term is paid for, the position of the sidebar logo (or the banner page) will be maintained. If advertising lapses at the end of a term, any further logos will join the "queue" from the bottom again, and the banner page will become available to other advertisers. This encourages existing advertisers to continue their contracts. Continuation policy. At the completion of any advertising period, the contract will automatically be renewed for a further time period at the previous rates and conditions, and you will be invoiced for these services - unless notified to the contrary. Before the end of the current term, you will be notified of this. We reserve the right to change the rates at the culmination of any fixed advertising contract period. We reserve the right to change these terms and conditions as circumstances change (notwithstanding the obligations already undertaken to paid advertisers). Periodically as the site grows and changes new categories will be added, changed, merged or split. Where this affects your advertising, your advertising will be amended as required in consultation with you.